Acura is a company that is clearly a division of the Japan motor vehicle luxury car from Honda. Acura automotive luxury brand is distinguished as the first Japan. That's really interesting about the brand is that it's a sub division of a famous car makers, Honda. Since Acura history began, proved to be a worthwhile foe for many other luxury motor vehicle manufacturer.
The business presented in March 1986 in the market United Areas, Canada, and Hong Kong. Also, presented in Mexico in 2004, and China time 2006. But the new Honda will create this brand in the market of Japan around the yeartime 2010. With this, Honda's Acura brand making himself as Japan's first automobile manufacturer that went into the luxury car market beyond your country.
After nearly a decade of research, Honda finally inaugurated the 60 new car retailers across North America in 1986, to support its Acura Department. Because this is Japan's first luxury car brand, failing is no option. That is why it was presented as a car that is made with accuracy and superior performance. The brand was originally introduced through two models, Legend and integra. Fortunately, vehicles proved to be quite successful and identified final result worldwide famous companies like Lincoln resulted in give consideration.
The success of the flagship vehicle of the first (the Legend) cause a stir and even inspire many other Japan Auto manufacturers like Nissan and Toyota to create their luxury brands (Lexus, Infiniti and each).
In 1987, a full time sales of Acura brand, they can sell 109,000 items of vehicles, with sales of sedans reached 55,000 items, the Legend, and the Integra. The year 1990, Acura were able to sell 138,000 items a car (equate to the sale of the Mercedes-Benz that 78,000 items and 64,000 items for BMW and Lexus).
Though it has experienced, he has endured is strong and has were able to contend with luxury brands such as Jaguar, Ferrari, Porsche and will continue to achieve this task for years to come even.